ARE YOU TRENDING?: THE SCIENCE OF POP CULTURE VOL. II

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Two weeks ago, Shreya Vaidya took Snapchat on with a vengeance in the first part of this series. This week, it's all about making instagram face her wrath.

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In the age of hyper connections and filtered images of sandwich burritos, there exists a social application that enables its users to take pictures and videos, add digital filters to them, and share them on a variety of social networking sites. Instagram; an application with over 150 million active users, is now analogous to the world of hash tags, Valencia and pedophile moustaches.

In this segment of decoding pop culture, we examine the trending elements of this mobile application that has redefined photo –sharing and social behavior.

MICRO LIFE

LOOK. I EXIST! (#forrealtho)

“On my way to work. I see a bird in the sky.”

FILTER IT OUT

“That meal looks better saturated.”

Instagram is most widely used to click pictures of food. If you have ever seen someone crouching over their meal at a restaurant, it’s probably because they want to tell the world how good their double cheeseburger looks with an added shade of contrast.

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HERE, TAKE A LOOK AT MY BUTT.

If Kim Kardashian uploads a picture of her butt, 7 million people will see it in their feed.

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NARCISSUS

: “May the selfies be with you”

More than 23 million photos have been uploaded to the app with the tag #selfie and about 70 million photos clog Instagram’s #me.

YOU ARE SO MAINSTREAM IT’S LIKE YOU'RE NEARLY HIPSTER

The pictures hearken a feeling of nostalgia, all the way back to the retro Polaroid days, but allows users to share it with like-minded people of the world.

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Also, here is a cool infographic on how to spot a #InstagramJunkie

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Words: Shreya Vaidya

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ARE YOU TRENDING?: THE SCIENCE OF POP CULTURE VOL. II

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