- #HGWORLD
- #HGCREATORS
- #HGEXPLORE
- #HGVOICES
- #HGSHOP
- CAREERS
- ABOUT US
- CONTACT US
I recently made gulab jamun for the first time in my life. My cousin had come over and since she's much better at cooking than I am, I thought I'd learn a few skills from her. For me the idea of making gulab jamun at home was kind of intimidating but with her it felt effortless and quite exciting. Making something at home just for ourselves something that evokes memories of festivals, family gatherings, weddings and community was an endearing precursor to the Diwali season. Like me, this dessert is synonymous with family and celebration for most of us.
Gulab jamun has a special place in South Asian culinary history. The sweet, derived from Persian and Turkish influences, is thought to have traveled to India through the Mughal empire, where it evolved into a beloved treat. The name itself - 'gulab', meaning rose and 'jamun', a berry native to India, captures the flavour profile and appearance of this traditional dessert. It’s a fixture during festivals like Diwali, weddings, and other celebrations, embodying the warmth and sweetness of togetherness. The syrup, usually infused with rose or cardamom, sometimes even saffron, adds to its aromatic charm, making it impossible to stop at just one.
Bono, a Bandra-based boutique ice cream brand has crafted a niche in the artisanal ice cream world by taking classic flavours and giving them a playful twist. Founded by Alyssa and her sister Simone, Bono reimagines ice cream with unconventional, 'cheeky flavours that cater to adventurous taste buds. With a focus on hand-churned, all-natural ingredients, Bono’s creations are inspired by nostalgic favourites and global palates. Diving into the Diwali spirit this year, Bono just introduced their gulab jamun-flavored ice cream. This innovative fusion brings together the beloved traditional dessert and the creamy texture of ice cream, making it a unique treat for those celebrating the festival and beyond.
For Alyssa, Bono's philosophy is rooted in the Italian concept of "buono," meaning 'good'. This ethos shines through in every scoop, and the gulab jamun ice cream is no exception. By using small-batch production and the finest ingredients, Bono has mastered the art of crafting flavours that transport you; whether it's a taste of home or an adventurous new blend that make sparkling new connections between your memory and taste buds. From the warmth of cardamom to the syrupy sweetness, their gulab jamun ice cream is a reminder of India’s festive spirit with a frosty twist.
Follow Bono here.
