Experience Required: 6+ years of work experience
Full-time On-site: Mumbai-based
Homegrown is India's next-gen culture and lifestyle platform for the creative class. The Homegrown Ecosystem is powered by: i. Digital media platform & network ii. Creative Agency & Production House iii. Events & Experiences iv. IPs - The Homegrown Festival (Formerly #HGStreet) and more
View work on: homegrownworld.in | Platforms: homegrown.co.in | ig: @homegrownin @homegrownvoices @homegrownstreet
Homegrown is building India's definitive culture and lifestyle events and communities in the country working across lifestyle brand launches, culture & music festivals, self owned IPs and branded IPs and more.
We partner with brands to create cultural experiences using immersive events across alcobev / tech / lifestyle / fashion & more.
Homegrown has hosted over 150+ global and local brand launches | had over 1.5L people attend its events and festivals | co owns 2 IPs with brands like Bacardi x Dewars | Also has its own culture x lifestyle festival + creative conference.
AWARDED: ADWEEK's FASTEST GROWING AGENCIES WORLDWIDE & CAMPAIGN ASIA'S EVENT MARKETING AWARDS
Some of our clients: Bacardi, Nike, Puma, Budweiser, Dewars, Nothing, Jagermeister, adidas, etsy, Johnnie Walker
Homegrown festival (Our IP): https://www.youtube.com/watch?v=YbIkZkLxoOE&t=1s
Casa Bacardi: https://www.homegrownworld.in/nothing-phone-launch
Puma Run the Streets: https://www.homegrownworld.in/puma-runthestreets-integrated-campaign
Nothing Phone 2 Launch: https://www.homegrownworld.in/nothing-phone-launch
Dewars Stay Curious HQ: https://www.homegrownworld.in/dewars-stay-curious
Nike Air Max Day: https://www.homegrownworld.in/nike-airmax
Absolut India Launch: https://www.homegrownworld.in/absolut-bottle-launch
Managing client relationships with precision and excellence
Leading event planning and execution from concept to completion
Overseeing client communications and expectation management
Translating client briefs into actionable plans for the production team
Ensuring timely delivery of all client deliverables within budget
Serve as primary point of contact between clients and internal teams for all event-related projects
Develop comprehensive project proposals, timelines, and budgets based on client briefs
Lead client meetings, presentations, and progress updates throughout the project lifecycle
Collaborate with creative and production teams to ensure client vision is executed effectively
Manage client expectations and negotiate deliverables within scope and budget constraints
Oversee event execution ensuring all client objectives are met with excellence
Handle client feedback and implement necessary adjustments during planning and execution
Identify upselling opportunities and develop long-term client relationships
Create detailed post-event reports and ROI analysis for clients
Contribute to new business pitches and proposals for potential clients
Maintain thorough documentation of all client interactions and project developments
6+ years experience in client servicing with focus on event management
Strong portfolio of managing lifestyle, cultural, or brand experience events
Excellent communication skills and ability to build lasting client relationships
Proven track record of managing multiple client accounts simultaneously
Experience working with premium lifestyle, alcohol, tech, or fashion brands
Strong understanding of event production processes and timelines
Ability to translate creative concepts into practical execution plans
Problem-solving mindset and adaptability in high-pressure situations
Excellent negotiation and conflict resolution skills
Passion for culture, lifestyle trends, and innovative event experiences
Willingness to work flexible hours including weekends during event periods