While monochrome looks are staples to any wardrobe, there is just some joy that statement colour-pop looks can add. They bring that dash of personality, that element of play fullness and some sense of vibrancy that adds life to the drab of summer days.
Channelling wearable art with their patterned clothes and vibrant colourful collections are these two new age homegrown fashion labels.
Bold, vibrant, colourful, playful and fun, ‘Drawn’ is an independent fashion label that was born mid pandemic in 2020. Channelling a love for bold prints, vibrant colours and everything joyful, the new-age brand is delivering timeless wardrobe winners with a twist. Their collections pack the most lively and mood-boosting punch to your wardrobe with hues and prints that will make you fall in love. Of their collections, they say, “Easy, like Sunday morning.” To add to their functional, timeless and comfortable clothes is the fact that they only do small batch production with minimal fabric wastage. Aiming to be a more sustainable brand by 2022, they plan to switch to recycled polyester so as to promote a more circular pattern of consumption.
Find them here.
Made for the homebodies and globetrotters, Happï Space, is a new-age homegrown label founded by designer Jhalak Mittal. Another label born mid-pandemic, talking about the inception of the brand, Jhalak says, “I thought of this brand in the summer of 2020, when the world was going through a pandemic. People wanted something that would add joy to their homes, lift them up, and hug them warmly. They needed products to live their best life at home. This feeling gave birth to Happï Space, of mind, body and soul.”
Airy and colourful, their clothes with joyful hues and comfortable silhouettes are the perfect accompaniment to all your moods and to embrace the slow life. Taking inspiration from the shades of colour in everything around, their wearable art fashion collections are the gorgeous colour-pop that your wardrobe needs.
Find them here.
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