

From 50,000-rupee ad gigs to leading Tiger Baby and walking away to build something new, Angad Dev Singh’s rise has been quiet, sharp, and deeply intentional.
Zoya Akhtar introduced me to Angad Dev Singh in 2019. Since then, I’ve watched his steady, silent rise in the industry. He has moved quietly, eager to learn and listen in rooms where others fought to speak. Many talk about breaking away and finding their own path, but few do. Angad is one of those few. He stepped down as CEO of Tiger Baby to create his own film company, Nomadik Film. He is actively doing producer residencies to grow, despite already having strong credentials. His dedication to rigour is what makes him stand out.
Angad’s relationship with cinema feels almost accidental, as if a door opened because someone else chose to walk through it first. Born and raised in the UK, he moved to Mumbai with his brother, director Arjun Varain Singh, in 2006, when his father decided to move to India. Angad was about 13 years old. Although his father, a chartered accountant by profession, is a hardcore film lover, Angad is certain that had he stayed in the UK, films might never have become central to his life.
Unlike his brother Arjun (Kho Gaye Hum Kahan), who knew early he wanted to direct, Angad leaned towards structure. He attended Emory University in Atlanta, double-majoring in economics and theatre. “I find business and finance fascinating. It quietly sits beneath everything. Once you understand it, many aspects of life make sense. The theatre was amazing. At Emory, I directed ‘A Streetcar Named Desire’. Learning to produce in the theatre gave me an early understanding of how things are brought to life,” he says.
He returned to Mumbai at 22 without access to the industry. He and Arjun started with small advertising gigs for friends. “We worked in advertising because we knew no one in film, and breaking into advertising was tough," he says. “Our easiest route was to make 50,000-rupee ads and music videos for friends. I handled clients and made tea. The industry’s paradox is that experience is needed but hard to gain, and assistant roles leave little room to develop your voice. It’s a double-edged sword.”
In their early twenties, Angad and Arjun founded Black Frame Collective, a scrappy setup that, through effort and quality work, gained agency recognition. The key change was proximity: Arjun assisted Zoya Akhtar on ‘Gully Boy’ because films, not advertising, were his dream. Meanwhile, Angad joined Applause Entertainment, working with Sameer Nair on multiple shows, gaining vital experience in scale, consistency, and creative production.
At 25, he became CEO of Tiger Baby, founded by Zoya Akhtar and Reema Kagti after ‘Gully Boy’. Working on 10-12 projects across series, documentaries, and films — from development to delivery — sharpened Angad’s instincts and catalysed his growth. Feeling ready, Angad launched his independent film company, Nomadik Film.
“Honestly, I wouldn’t have wanted to work anywhere but Tiger Baby if I didn’t feel the need to create independently,” Angad says. “Zo and Reema supported me when I made that decision. They mean a lot to me, and I hope to keep collaborating with them. At Tiger Baby, quality is essential; I take that seriously. Still, I felt it was the right moment to bring my own touch to the work. My values and beliefs should be reflected in my actions, aligning with Tiger Baby’s core philosophy. They helped me gain clarity and confidence to express my voice more honestly through my work.”
Walking away from leadership was tough but necessary. He adopts a lean, risk-forward approach: fail fast, learn quickly. In the first year, he launched several projects, dropping some to prioritise clarity. Year two focused on sharpening priorities and valuing emerging voices.
“I have benefited greatly from just putting my head down and doing the work. Persevering. Little wins. Confidence comes from that. These are the simple things that go a long way. The one thing I have earned is that if nothing else, people in the industry will read my work. And that is access to one of the most precious commodities that industry professionals simply don’t have: time,” he says.
He’s now in a phase that’s both expansive and grounded, developing multiple projects, writing for the first time, and collaborating closely with writers and directors. There’s no fixed blueprint, only the understanding that the work evolves through iteration. A piece of advice he carries is simple: don’t develop one idea; develop three. In this business, conviction matters, but flexibility sustains you.
“What I’ve learned from moving from a job to being a founder is that only you can manage your mindset. You must stay steady so highs don’t overwhelm you and lows don’t drag you down. It’s uncertain, but over time, you learn patience. Vipassana has helped me see and respond differently. Running, especially without music, gives me clarity. I value these anchors,” he says.
There’s nothing overtly dramatic about the way Angad Dev Singh is building his path. No grand statements. No visible urgency. Just a steady expansion of what he knows and what he’s willing to attempt.
Follow @angaddevsingh1 on Instagram.
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