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Chicken tikka masala may be the national dish of the UK. But in 2025, it’s butter chicken that’s taking a bold new corner kick into British hearts. Goila Butter Chicken (GBC), the smoky, cult-status Indian brand by chef Saransh Goila, is making its Premier League debut but at Fulham FC’s swanky new Riverside Market. A truly Indian butter chicken has officially entered the chat… and Craven Cottage.
Come June, GBC will open its stall at Fulham Pier, becoming one of the first Indian food brands to secure a spot inside an English Premier League football stadium. This isn’t just any stadium, though. Fulham, London’s oldest professional football club, has undergone a major transformation, turning its Riverside Stand into a sleek year-round hub for food, culture, and matchday madness. Picture butter chicken burgers or an all-in-one meal bowl, breezy waterfront seating, and a side of Premier League drama.
Saransh Goila, the Mumbai-based chef and media personality behind GBC, has built his empire on a single dish, obsessively fine-tuned to perfection. His version of butter chicken is prepared with 80:20 tomato to dairy ratio as opposed to the usual 60:40, and infused smoke, which makes it unapologetically rich. What started as a mission to reimagine an Indian classic has now turned into a culinary movement that refuses to be boxed into takeaway menus or Friday-night cravings. From TV kitchens to delivery cloud units, and now to a Premier League venue, Goila's journey reflects something larger — the growing legitimacy of Indian cuisine as not just exotic fare, but everyday indulgence.
This moment feels especially remarkable in a country where Indian food has long been loved but often misunderstood. But to see someone truly Homegrown take up space in a global institution like the Premier League only confirms what the world is slowly coming to terms with — that authentic Indian food is irresistible.
Follow Saransh here.
