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The Conscious Gifting Edit: 5 Homegrown Upcycle Brands Making Waves

Riya Sharma

Some of my favourite followed Instagram pages are up-cycled or reworked thrift pages that define a sartorial revolution and revive old scraps; converting one man’s waste into another man’s treasure.

Upcycling is the process of repurposing ‘old’ products as brand-new pieces and can be done using a variety of materials from clothes and deadstock textiles (leftover fabrics of other brands) to tapestry and reworked components. To celebrate the spirit of upcycling, we bring you our favourite upcycling labels!

Raasleela

Raasleela is a Gujarat based label that swears by the no waste left unturned mantra. With an all-woman artisan team that delivers 100 percent hand stitched, reworked pieces using Kora cotton, the brand is committed to the guilt free clothing experience.

Shedding the tag of a fashion brand by prioritising the environment, maker and the product in mind, make your gift count by purchasing a reworked quilt, a unisex shirt or a crisp wabi-sabi sheet.

Check out their collection here.

Saphed

An all-natural living brand pushing forward with a greener twist to lifestyle products, catch saphed’s exciting range of stylish and sustainable upcycled alternatives that feature up-cycled cushions, trivets, aprons, tote bags and much more, all using the excess to minimise waste in a creative manner. Top off your self care kits and mini gift hampers with handmade soaps, wooden hygiene products and much more.

Check out their collection here.

The Second Life

A product development project started by Studio ABCD in Bengaluru, The Second Life creates stationery, gifting, and utility products that are made from discarded materials such as old newspapers, discarded tyre tubes, discarded paper margins from printing presses, film and political posters, paper boards, waste coffee grounds and recycled felt.

Check out their collection here.

Patch Over Patch

A sustainable fashion brand based out of Surat that uses post-production waste to create upcycled clothing for women through different patchwork techniques.choose to own a mindfully crafted jacket or kimono designed with discarded scraps turned into dainty fabrics.

Check out their collection here.

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