This spectacle of art, fashion, and design showcases Biskit's virtual store, a collaborative marvel with technology partners Imersive.io.  BISKIT
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Mumbai, Step Into The Future At The BISKIT x CAPSUL VR Exhibition This Weekend

Disha Bijolia

Biskit, a visionary brand with roots in Madras and Berlin, unveils its groundbreaking 'LOT 202401 Exhibition Tour' in collaboration with Capsul, heralding a new era in immersive VR shopping experiences. This innovative showcase, intersecting fashion, art, and technology, makes its debut at the Bombay Store, marking the commencement of a mesmerizing journey across four weekends. The Mumbai leg of this exclusive exhibit and collection opens its doors on the 13th and 14th of April, offering a two-day window into a realm of artistic ingenuity and sartorial splendor.

At the heart of this exhibition lies Biskit's latest collection, 'LOT 202401', a testament to the brand's concept-driven ethos and creative prowess. Inspired by 16 artworks encapsulating themes of Space and Mind, each Biskit creation is a masterpiece limited to just 21 editions worldwide, adding a touch of exclusivity and allure to every garment. Patrons embarking on this immersive tour are granted privileged access to preview and pre-order their favourite pieces, select their edition number, and partake in a narrative of individuality and distinction. Each acquisition is not just a fashion statement but a collectible imbued with authenticity, boasting built-in authentication tags from its inception.

The journey commenced at the Biskit Store in Chennai and now extends its immersive embrace to Capsul Stores in Mumbai, Ahmedabad, and Bangalore throughout April. This spectacle of art, fashion, and design showcases Biskit's virtual store, a collaborative marvel with technology partners Imersive.io. Visitors are invited to traverse the Biskit Universe through Virtual Reality, engaging with the garments through Augmented Reality, blurring the lines between the tangible and the digital realms.

Spanning an awe-inspiring 158,595 sq.ft, the Biskit Universe dwarfs renowned institutions like the TATE Modern in London and the Guggenheim in New York, offering a scale of artistic immersion unparalleled in the realm of fashion. Capsul, as India's pioneering multibrand Streetwear Platform and Biskit's retail partner since 2021, serves as the perfect host for this avant-garde showcase. Beyond being a store, Capsul embodies a curated nexus of streetwear, lifestyle, and community, fostering a vibrant space for cultural convergence and expression.

This unprecedented fusion of fashion, art, and technology heralds a new chapter in retail, where every purchase transcends mere acquisition to become a wearable masterpiece, blurring the boundaries between fashion and artistry. The BISKIT x CAPSUL VR Exhibition sets a precedent for future collaborations, where creativity and innovation converge to redefine the retail landscape, one immersive experience at a time.

Follow BISKIT here and Capsul here.

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