St. Cyril's New Music Video Punches Back At Weaponized Therapy Speak
One of George Carlin's joke goes, 'I went to a bookstore and asked the saleswoman, "Where's the self-help section? She said if she told me, it would defeat the purpose." And honestly, he was onto something. Self-help has gone from being a tool for introspection to a booming industry powered by capitalism. What was once meant to help us face our inner demons has become an endless cycle of overpriced journals and ‘healing’ retreats, all while we intellectualise our emotions to the point of paralysis. We learn why we are the way we are, but stop there instead of taking action to change ourselves.
And don’t even get me started on 'weaponized therapy'. You know, when someone uses therapy-speak like “You’re gaslighting me!” to dodge accountability or throws around terms like “narcissist” like confetti at a party. Instead of fostering genuine understanding, we’ve turned therapy language into a weapon of mass manipulation. St. Cyril’s latest music video, for their new single, 'My Therapist Says', is a biting, satirical take on this very phenomenon.
The pop-rock sibling duo, Sarthak and Shashwat Karkare, have just released their debut album, 'Hurt People Hurt People', and this track is the crown jewel of their raw yet tongue-in-cheek storytelling. The video, directed with a sharp eye for satire, is hilarious, uncomfortable, and way too relatable. It follows a character (played by Trisha Kanga) who takes her therapist's advice and twists it into a misguided gospel of victimhood. Featuring a therapist on an actual leash (played by Zervaan Bunshah), the video captures how some of us tend to romanticize our struggles instead of, you know, fixing them.
The song itself is classic St. Cyril — an electric blend of garage rock and anthemic hooks reminiscent of Arctic Monkeys and The Black Keys. With lyrics like 'I’m a victim of a lie", the track dives into our collective tendency to weaponize our misfortunes as a way to deflect responsibility. But beyond the punchy riffs and the ironies, the album tackles deeper themes of self-awareness (or lack thereof) and the cycles of pain we perpetuate.
St. Cyril’s debut album is a mirror that can be held up to both modern relationships and the messy world of mental health. The first single from album is a glimpse into the premise that poses the question — are you doing the work, or just talking the talk?
Follow St. Cyril here and watch the music video on top of the page.
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