Virsa, an artisan led group of about 200 women from Punjab are reviving an old folk art and the lost ethos of the state. The craft inculcates a unique weaving technique to create statement pieces for modern homes. Their efforts are primarily focused on Dhurries (light woven rugs) which are created with a combination of traditional motifs, electric colours and local materials.
The sturdy Dhurries are made using sustainable practices and provide a livelihood for women across 12 villages and 2 districts of Ferozpur and Amritsar. The vivid craft takes cues from another famous handicraft of the state, as it closely resembles the many techniques used in Phulkari.
As Punjab went through many political upheavals, leaving the people to regularly face tumultuous times and migration, hence the craft of Dhurries was inadvertently lost. Punjabi women are now reclaiming their roots and once again connecting with the lost heritage of the state. These artisans are also supported by other designers in this process.
These women use organic cotton that is hand spun and is grown by a group of farmers locally. The Dhurries are also heavily inspired by nature in their design, even though they tend to use geometrical prints they often resemble trees, leaves or flowers. While they were originally used to adorn the floors of places, in present times these Dhurries are bringing culture and vibrance to the homes of regular Indians.
You can check out the collection here.
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